British Fencing (BF) is delighted to announce a new 5-year partnership with Kukri to supply a full range of training and leisurewear, alongside a merchandise range and online shop.
The partnership with Kukri launches with the new BF Shop, where BF members and fencing fans will find a range of official BF jackets, t-shirts, and tracksuits to complete their fencing kit.
BF Affiliated clubs will soon also have access to new portals, where club members can order BF branded and approved merchandise featuring their club’s logo.
An exclusive Championship range, developed in consultation with some of BF’s top athletes, will unite the team with an instantly recognisable style as they represent GBR across the world. New ADP Collections will also be available to athletes and coaches on BF’s Athlete Development Programme.
Athletes that are selected for the European Championships, ADP Coaches and members of the ADP, will be sent separate instructions informing them how they can access the exclusive collections and make their purchases.
Georgina Usher, CEO of British Fencing said, “I’m delighted with our new 5-year partnership with Kukri. By consolidating all our BF merchandise under one supplier we will be supporting the expansion of a unified brand across our athlete programmes, delivering improved ordering and fulfilment capabilities for our fans, supporters, members and athletes. We are looking forward to the launch of the online shop in early 2022, along with the new GBR ranges for the Paris cycle.”
Josh Beal, Sales Director at Kukri Sports said, “At Kukri Sports we are looking forward to working with such a respected institution as British Fencing. We pride ourselves on the ability to support a wide range of sports, which this partnership is a perfect example of. We can’t wait to see the British Fencing athletes sporting the Kukri colours in 2022 and beyond!”
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